Field Notes Inside an Integrated Communications Agency

Internal corporate communications has a quandary. Should the corporation blog or simply post information to the Intranet. Depends on the goal of the communication, right? In helping one of our corporate clients with this we devised quartiles of active and passive engagement.

Recently I explored the Capstrat Intranet and found some amazing things.

Things like how to submit an expense report, how to book travel, how to get lunch. The Step Ahead Guide is there. It is a great resource for all things Capstrat.

I had wondered why we needed the Intranet when everything that is there is also on our network (somewhere). But I became a believer when I recently had to roll out the new contract templates. The Interactive Team got the forms posted on the Intranet. So, instead of going to the F drive and remembering F/Capstrat/Contracts/2008/Capstrat contract templates, everyone now can just go to the intranet. And, they can download the form and not ruin the template by saving over it with their changes. Just go to forms and templates under the training and learning section and enjoy!